Innovation Reads – Unsere Literaturliste
Hier eine Übersicht interessanter Bücher, sortiert nach Themenbereichen. Regelmäßig veröffentlichen wir weiterführende Informationen zu einzelnen Titeln. Diese sind blau markiert.
Viel Spaß beim Lesen und Weiterbilden!
- Business Development
- Business Planning
- Ideation
- Investing in New Ideas
- Managing Innovation
- Market Analysis
- Pitch & Present
- Understanding Customers
- The Startup Owner’s Manual: The Step-By-Step Guide for Building a Great Company (DIATEINO)
- Business Model You: Dein Leben – Deine Karriere – Dein Spiel
- Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
- Geschäftsmodelle entwickeln: 55 innovative Konzepte mit dem St. Galler Business Model Navigator
- Disciplined Entrepreneurship: 24 Steps to a Successful Startup
- Effectual Entrepreneurship
- Existenzgründung – Businessplan & Chancen
- Little Bets: How Breakthrough Ideas Emerge from Small Discoveries
- Lean UX: Applying Lean Principles to Improve User Experience
- Running Lean: Iterate from Plan A to a Plan That Works (Lean Series)
- Lean Analytics: Use Data to Build a Better Startup Faster (Lean Series)
- The Silicon Valley Way, Second Edition: Discover 45 Secrets for Successful Start-Ups
- Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer)
- Digital Business Modelling: Digitale Geschäftsmodelle entwickeln und strategisch verankern
- Innovation Tools: The most successful techniques to innovate cheaply and effectively
- The Lean Startup: How Constant Innovation Creates Radically Successful Businesses: How Relentless Change Creates Radically Successful Businesses
- Die Businessplan-Mappe
- Getting to Plan B: Breaking Through to a Better Business Model
- Bankable Business Plans
- Simple Heuristics That Make Us Smart (Evolution and Cognition Series)
- Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets
- How to Measure Anything: Finding the Value of Intangibles in Business
- Mehrjährige Finanzplanungen und mittelfristige Zielprojektionen der Bundesregierung. Über Unzulänglichkeiten des Planungskalküls und die Einordnung … in die mittelfristige Wirtschaftsplanung
- Business and Economics Statistics Using Microsoft Excel
- Model Building in Mathematical Programming
- Die Kunst des klugen Handelns: 52 Irrwege, die Sie besser anderen überlassen
- Die Kunst des klaren Denkens: 52 Denkfehler, die Sie besser anderen überlassen
- Thinking, Fast and Slow
- Learnings from the Long View
- Serious Play: How the World’s Best Companies Simulate to Innovate
- The Art of the Long View: Planning for the Future in an Uncertain World
- Scenarios: The Art of Strategic Conversation
- HBR Guide to Finance Basics for Managers (HBR Guide Series)
- The (Mis)Behaviour of Markets: A Fractal View of Risk, Ruin and Reward
- Numbers Guide: The Essentials of Business Numeracy (The Economist Series)
- Gamestorming: Ein Praxisbuch für Querdenker, Moderatoren und Innovatoren
- Every Idea Is a Good Idea: Be Creative Anytime, Anywhere
- Rock Your Idea. Mit Ideen die Welt verändern
- Walt Disney: An American Original (Disney Editions Deluxe)
- 101 Design Methods: A Structured Approach for Driving Innovation in Your Organization
- Speculative Everything: Design, Fiction, and Social Dreaming (Mit Press)
- Ideen: Eine Kulturgeschichte von der Entdeckung des Feuers bis zur Moderne
- The Art of the Start by Kawasaki, Guy ( Author ) ON Aug-28-2006, Hardback
- Value: The Four Cornerstones of Corporate Finance
- Valuation Workbook, Fifth Edition (Wiley Finance Editions, Band 496)
- Finanzwirtschaft des Unternehmens und Kapitalmarkt (Springer-Lehrbuch)
- Six Sigma: The Mcgraw-Hill 36 Hour Course
- Principles of Corporate Finance. 7th Edition mit CD-Rom
- Investitions- und Finanzierungsmanagement, 3 Bde., Bd.3, Finanzwirtschaftliche Entscheidungen
- Betriebswirtschaftstheorie 3: Band 3: Investitionstheorie (Springer-Lehrbuch)
- Plight of the Fortune Tellers: Why We Need to Manage Financial Risk Differently
- Finding the Next Starbucks: How to Identify and Invest in the Hot Stocks of Tomorrow
- The Innovator’s Dilemma: The Revolutionary Book That Will Change the Way You Do Business
- Grundlagen der Investitionsrechnung – anschaulich dargestellt
- Grundlagen der Finanzierung. Anschaulich dargestellt. Mit einem Exkurs zu Basel II
- The Predictioneer’s Game: Using the Logic of Brazen Self-Interest to See and Shape the Future
- Kompaktstudium Wirtschaftswissenschaften, Bd.6, Finanzierungstheorie (Kompaktstudium Wirtschaftswissenschaften / Repetitorium Dr. Manz, Band 6)
- Sink, Float or Swim-Sustainable High Performance Doesn’t Happen by Chance–It Happens by Choice
- Innovation as usual: How to help Your People bring Great Ideas to Life
- Marktorientierte Innovation: Geniale Produktideen für mehr Wachstum
- The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers
- Zero to One: Wie Innovation unsere Gesellschaft rettet
- The UnStoppables: Tapping Your Entrepreneurial Power
- Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality
- Mindfulness: A practical guide to finding peace in a frantic world
- Transformationale Produkte: Der Code von digitalen Produkten, die unseren Alltag erobern und die Wirtschaft revolutionieren (Edition NFO)
- Digitale Transformation im Unternehmen gestalten: Geschäftsmodelle Erfolgsfaktoren Fallstudien Handlungsanweisungen
- Digitale Transformation: Warum die deutsche Wirtschaft gerade die digitale Zukunft verschläft und was jetzt getan werden muss!
- Leading Digital: Turning Technology into Business Transformation
- Digital Disruption: Wie Sie Ihr Unternehmen auf das digitale Zeitalter vorbereiten
- Digital Transformation Playbook: Rethink Your Business for the Digital Age. Columbia Business School Publishing
- The Upstarts: How Uber, Airbnb and the Killer Companies of the New Silicon Valley are Changing the World
- Deep Work: Rules for Focused Success in a Distracted World
- A Sense of Urgency
- Accelerate: Strategischen Herausforderungen schnell, agil und kreativ begegnen
- Hört auf, Innovationstheater zu spielen!: Wie etablierte Unternehmen wirklich radikal innovativ werden
- How to Win in a Winner-Take-All World: The Definitive Guide to Adapting and Succeeding in High-Performance Careers
- Trillion Dollar Coach: The Leadership Handbook of Silicon Valley’s Bill Campbell: The Leadership Playbook of Silicon Valley’s Bill Campbell
- The Logic of Life: Uncovering the New Economics of Everything
- Hollywood Economics: How Extreme Uncertainty Shapes the Film Industry: Chaos in the Movie Industry (Contemporary Politicaleconomy)
- Smarte neue Welt: Digitale Technik und die Freiheit des Menschen
- Regressionsanalyse mit SPSS
- Einführung in die Statistik: Analyse und Modellierung von Daten
- Think Like a Freak: The Authors of Freakonomics Offer to Retrain Your Brain
- The Art of Immersion: How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories
- Präsentations-Torpedos entschärfen: So überleben Sie persönliche Angriffe, Pannen, dumme Zwischenfragen und andere Störfaktoren
- The Pitching Bible
- Life’s A Pitch: What the World’s Best Sales People Can Teach Us All
- TED Talks: The Official TED Guide to Public Speaking
- HBR Guide to Persuasive Presentations (HBR Guide Series)
- Storynomics: Story-Driven Marketing in the Post-Advertising World
- How to Get Your Point Across in 30 Seconds or Less
- Made to Stick: Why Some Ideas Survive and Others Die
- The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
- What’s Your Hook?: 26 creative ways to make your message stick
- Real Leaders Don’t Do Powerpoint: How to speak so people listen: How to Sell Yourself and Your Ideas
- Rulebook for Arguments
- Telling True Stories: A Nonfiction Writers’ Guide from the Nieman Foundation at Harvard University
- Indexed
- Painting with Numbers: Presenting Financials and Other Numbers So People Will Understand You
- Presentation Zen: Simple Ideas on Presentation Design and Delivery (Voices That Matter)
- Menschen lesen: Ein FBI-Agent erklärt, wie man Körpersprache entschlüsselt
- Story: Style, Structure, Substance, and the Principles of Screenwriting
- The Long Tail: Why the Future of Business Is Selling Less of More
- Marketing Communications: Theory and Applications
- Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)
- Quantifying the User Experience: Practical Statistics for User Research
- Medill on Media Engagement
- Älter werden, jung bleiben: Smart planen, zufrieden leben, Spaß haben
- Digital Storytelling
- Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service
- The Shape of Engagement: The Art of Building Enduring Connections with Your Customers, Employees and Communities
- Seductive Interaction Design: Creating Playful, Fun, and Effective User Experiences (Voices That Matter)
- The Essential Persona Lifecycle: Your Guide to Building and Using Personas
- The Experience Economy, Updated Edition
- Contagious
- Hooked: How to Build Habit-Forming Products
- Profitable Customer Engagement: Concept, Metrics, and Strategies
- Der Millennial Code: Junge Mediennutzer verstehen – und handeln